Leaders In Financial Services Are
Experts In Customer Identity

Most Firms Struggle To Identify Customers — Including Fintechs

You would probably expect traditional financial service firms to struggle with customer identification. After all, they often have data spread across multiple systems. However, research commissioned by GBG from Forrester found that the same challenges hamper born-digital fintechs — and this is a global problem. In fact, almost nine out of 10 financial service firms reported concerns with their ability to identify customers.

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